No direct integration with other sales tools: Excel can’t be linked to other tools you’re using for your business, meaning you can’t create any of the automations that a real CRM can give you.We've seen teams with bloated, inconsistent spreadsheets full of bad data way too many times-and almost always do deals get lost that could easily have been won with a better organizational system. Adds time to your workday with manual data entry: You’ll need to manually input every interaction, lead, email address, etc… if you're running a one-man (or woman) operation, that might be fine, but once you grow a team this can become increasingly impractical.Unfortunately, a CRM in Excel just doesn’t give you the tools or the space you need to keep good notes.
Limited space for notes: Keeping track of direct interactions you’ve had with prospects and customers is important to maintaining good relationships.Here are some cons you’ll need to consider seriously: Sorry to be the bearers of bad news, but there are quite a few limitations to an Excel-based CRM software. That means you can quickly set it up and get going without training or implementation delays. Fast and easy to implement and start using: Since Excel is a standard business tool, almost everyone knows how to use it.Allows you to focus on current deals: Being able to quickly filter and organize your Excel CRM database allows you to put fast focus on the right deals (instead of sifting through papers on your desk), provided that you're dealing with a low volume of prospects and can easily keep all the pertinent facts in mind.You’ll see customer and lead data in one clear view: With an easy spreadsheet list of your leads and customers, you’ll have one place to view all of your important data.It’s free: The most obvious benefit of an Excel spreadsheet CRM is that you can get started with $0, and it’s free forever.Why should you consider using Excel as a CRM database? Here are 4 advantages it can give you: TRY CLOSE FREE → Pros of using Excel as your sales CRM Still on the fence? Why not test both options?ĭownload your free Excel CRM template now, and compare it with a real CRM by signing up for a free, 14-day trial of Close (we won’t even ask for your credit card!). You need a way to store contacts and track revenue, but don’t have the budget for a real CRM.You’re a one-person sales team, or a solopreneur with a small customer base.You have a very low number of leads in your sales pipeline at any given time.So, check this list to see if you can get by using Excel as a CRM: Yes, it is possible to build a CRM in Excel, but that can’t replace the real deal. But is an Excel CRM the right solution for your business? Or do you need something more powerful? You’re ready to take on a better solution to track lead data and customer information. How to determine if a simple CRM in Excel is right for you
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